Loyalty
[cincopa AQNA1k6z1HIt] So, what’s the future of bookselling? I don’t have the magic answer, but brand loyalty may be a part of the equation, according to a recent blog post at Shelf Awareness. Basically it talks about two competitive points:…
10 Things You Should Know Before You Publish Books
These days it seems everyone is getting into the self-publishing e-book frenzy. In addition, small publishers have mushroomed thanks to the appearance of print-on-demand services, which allow anyone to upload a file and produce a bound book with a few…
… and yet more romance!
As I’ve explained a bit in previous posts, the publishing industry is fueled mostly by romances. They make a big chunk of the publishing pie (and paranormal romances make another big segment of romances). You’d expect the romance industry to…
Romance!
Forgive me this week if I’m not as witty as usual (ha!). I’m a bit juiced up and the puns will be far between. Still, lets talk a bit about testing in the context of social media. Now, we…
Stevenson Knew It
We are different people at different times. Maybe it’s not as drastic as in The Strange Case of Dr. Jekyll and Mr. Hyde, but there’s no denying we play different roles in different environments. I am mother, worker, writer, and…
